In a game where we had about 16 “defining” storylines that each lasted about half a quarter or so, Twitter was rife with jokesters making for an enjoyable and totally disengaging experience. I resided here to the chagrin of my friends to bring in the big game.
At first, the game was boring, and for refuge, we had commercials. From the night in total, there was one clear winner.
“Mmmm! Nothing gets my appetite going like extreme close-ups of trembling octogenarians gumming into a 99-cent taco. #TacoBell”
—Joel McHale, “Community”
This commercial grabbed the lead for best commercial early and held on. A Spanish-language cover of fun.’s “We Are Young” was relieving in that it wasn’t an English version of fun.’s “We Are Young.” Shown is an octogenarian gentleman breaking out of his nursing home so that he can go have a night on the town (or at least the hidden part of town comprised solely of old people), then the gang all ends the wild night with a face full of Doritos Locos Tacos. Just like grandma and grandpa used to do, not that they ever told you.
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Other favorites were PSY’s pistachios commercial, Budweiser’s adorable Clydesdale commercial and Dodge’s commercial in which they brought back the smooth-whiskey voice of Paul Harvey in a speech about how farmers are the greatest thing ever, which I now believe.
Then Joe Flacco’s dominating performance became the story, as the “elite?” quarterback augmented his numbers to 11 touchdowns and zero interceptions by hitting Jacoby Jones on the winning highlight of the first half.
“There’s your time capsule highlight; 56-yard bomb from Flacco to Jacoby Jones, who fell, then got back up and weaved into end zone. Classic.”
—David Haugh, Chicago Tribune
Then we had the halftime show, and the world got to see Destiny’s Child again.
“I can’t figure out if I think this halftime show sucks because I’m turning into a cranky old man or because it actually does suck.”
—Mark Titus, Grantland
There’s an enormous amount of groupthink that goes with the Super Bowl halftime show, and that’s probably why we always end up thinking it’s bad. Infinity budget for someone with infinity ego (and infinity dopplegangers) will lead to crazy, dazzling production. You really have to take time to digest what you just saw. So, naturally, the Twitterverse was in awe for a few minutes before dissenters ruled the day. In the end, I think, we just wanted Hova.
Then after a brief, totally lost-in-the-void instant, Jacoby Jones made a case for MVP by returning the second half’s opening kick for six. Then…
“Did the power just go out in here?”
—Judy Battista, The New York Times
Ms. Battista tweeted that out at 7:37 p.m. The outage sent CBS scrambling, and with the booth broadcasters out of commission, Steve Tasker and Solomon Jones did a commendable job taking on more airtime than they had anticipated.
“I wonder if they actually prepared for a power outage during the #SuperBowl?..”
—Chris Bosh, Miami Heat
And that was tweeted at 7:58, after more than 20 minutes of general confusion and improvisation. No, Chris, “they” probably weren’t prepared. Whether he was referring to the players, the CBS production team or the advertising bookies, it’s unknown. But all parties were more prepared than Stephen A. Smith.
“This is sickening. If somehow B’More’s momentum in thwarted here, what do you say. I’d ban the SB from New Orleans for next 20 yrs for this!”
—Stephen A. Smith, ESPN
Reason. That’s what you get with the analysts of ESPN’s “First Take.”
And the power outage, whatever you want to say about what it, did to momentum, was the turning point in the game. Afterward, San Francisco surged back and made a game of things.
But in the end, a disputed defensive holding no-call, an intentional safety and a gallon of Ray Lewis tears brought an end to a Super Bowl that, without going too far, was more entertaining than last year.
Final score: Baltimore 34, San Francisco, 31.
“Turn out the lights.”
—Adam Schefter, ESPN
Eliot is a junior in Media. He can be reached at [email protected]. Follow him on Twitter @EliotTweet.